Discover how psyborg®’s logos harness visual equity to transform brands. Explore our impactful design approach and success stories in logo creation.
Brand Design for BWJ Construction & Maintenance
psyborg® worked with BWJ Construction & Maintenance to help them brand their business.
Recent catchup with Aaron from 3Finance
I recently caught up with Aaron from 3Finance to discuss his unique, community-focused approach to mortgage broking.
Design. The Secret Weapon
Why is design the secret weapon behind any communication strategy. Using the recent ‘Sunflowers for Jess’ campaign that I worked on I explore why this is by showing how design creates perception transferring to expectation motivating action and getting results!
How to Write A Media Release
In this article I discuss the value of Media Releases, when to write them and how to write them including advice from Darrell Croker from Halage Media and Sub-editor of The Australian and the Newcastle Herald.
What is your point of differentiation?
When developing the creative direction of any kind of communication it is important to consider and articulate your Point of Differentiation. What makes you different from your competitors? Once you understand this, this can be a great way to express your brand and messaging in promoting your product or service to the marketplace.
Interview with Troy and Luke from the IDHTTW Podcast
I recently had the pleasure to be interviewed by Troy and Luke from the IDHTTW Podcast. In this interview we discuss how and why I got into business, the hustle, Australian entrepreneurship culture, following your dreams and much, much more…
Interview with Craig McGregor from Career Conversations Podcast
I recently had the pleasure to be interviewed by Craig McGregor from the Careers & Conversations Podcast where Craig conducts recorded interviews with business owners, entrepreneurs, high level managers…
Keep Your Trail Clean
In this article I discuss how being acutely aware of your reputation, or ‘keeping your trail clean’ is a way to ensure you are accountable and credible. It fuels word of mouth referrals and repeat business. Do the best job, make sure your customers are happy and exceed expectations and your trail will be full of clients waiting to get to your door!
Too Trademark Or Not To Trademark
It is a good idea to trademark your business name or logo because it ensures the name and logo design is yours and no-one else can legally take ownership or use it.
What’s in a name? The story behind the psyborg® name.
Sometimes I get asked ‘what’s the story behind the name psyborg®’ and what does it actually mean so I thought I’d take a little time to put it down here.
How to Ask for Testimonials
A testimonial is a recommendation from a satisfied customer conveying the performance, quality and value of a service or product. They can be requested for or just given when work has been completed. In this article I explain how you can ask for testimonials.
How can we help ...
About
psyborg® is a branding, graphic design, web design and content marketing studio focused on creative and useable communication.
Get In Touch
m. (+61) 414 914 087
e. info@psyborg.com.au
Suite 2, Shop 3
3 Mawson Close
Caves Beach 2281
NSW, Australia
