On boarding is the process of putting on a new employee and ensuring they fit with your culture. It is a tool that you can use to attract the right employees to your business and filter particular employees out. I recently met with client, Craig McGregor from Hunter Recruitment Group where we discussed this in detail and I elaborate further in this article.
How to Ask for Testimonials
A testimonial is a recommendation from a satisfied customer conveying the performance, quality and value of a service or product. They can be requested for or just given when work has been completed. In this article I explain how you can ask for testimonials.
Two new ways to advertise your business online
In this video and article I explain Google Remarketing and Facebook Pixel which are two relatively new methods businesses can use to advertise online and digitally.
10 practical blog article ideas
With Google’s latest update to it’s search algorithm it’s getting clearer that becoming an expert in your industry is what it takes to rank your website higher in search engine results…
Outgoing SMTP email settings
When setting up your new email account in your preferred email software you will require an outgoing SMTP mail address…
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A quick guide to content marketing
The practice of ‘Content Marketing’ is fast becoming the premier tool in the SEO marketing toolbox…
WordPress Updating Process
If you’re already using Wordpress as a Content Management System you will know that it continuously evolves and improves, keeping up to date with web trends, offering new functionality and flexibility and resolving security issues…
Search Engine Optimisation Explained
As web designers we are getting more and more requests to take Search Engine Optimisation seriously and it is becoming a standard skill set that you must have if you want to create websites…
Search Engine Tips
Did you know that in addition to entering a key word or phrase into your favourite search engine or in particular Google you can also enter various symbols to help maximize your search results…
Search Engine Optimisation
Anyone with a website and an interest in attracting traffic should read my top 5 tips to ensure your website is Search Engine Optimized (SEO)…
Logo Usage Tips
Sometimes you may notice whilst flicking through a newspaper that some companies may mistakenly represent themselves by presenting their logo in a blurry or distorted manner…
Compressing Files for Email
Have you tried to email an attachment to someone only to find that it is too large to get through your mail servers due to file size limitations…